Noodles For Your Biz - 3 Tips To Better Marketing Your Small Biz

Running a small business on your own, usually means wearing many hats.  Especially when you're just starting out.  Not only do you have to manage the product or service you are providing, but you also have to manage sales, marketing, people and bookkeeping.  With so much to do and given that most mamapreneurs have a limited amount of time each day, it's important to focus on what will have the greatest impact on your business.  Read on for 3 high-impact marketing tactics that will help you grow your business and save you time.

GET MORE REVIEWS

A great way to gain credibility online and with future customers is by having reviews.  Getting positive reviews on review sources can also increase your visibility on search engines like Google. 


2 ways you can gain more reviews for your business:

• Make it easy for your customer to write you a review and read about you by providing them with a targeted review site like Yelp, Angie's List and G+ on your page.
• Send out emails to your happy customers requesting a review of your services.  There's no harm in asking.

GET YOUR AUTOMATED SOCIAL ON

Social media is the best way to establish presence online and attract and communicate with potential customers in just a few seconds.  Yet, social media can sometimes feel overwhelming when you don't have a lot of time.  But believe it or not, you really only need an hour a week to schedule automated posts on social media.

Here's How You Can Automate Social Posts

• Go to HootSuite and set up a free account.  Hootsuite allows you to connect all of your social media accounts so you can post on multiple sites with one click. 
  

• Plan out your posts at the start of the week and schedule. 

If you’re a beginner and looking for guidance when it comes to the social media world, check out Beginner’s Social Media Guide for Small Businesses.

BLOG MORE

Great content can go a long way when it comes to your small business.  It not only helps you establish yourself or company as an authority, but it can also attract followers. 

Facts You Should Know About:

• Content creation is ranked as the single most effective SEO technique.
  
  
• 61% of consumers say they feel better about, and are more likely to buy from, a company that delivers custom content. 
  
  
• Interesting content is one of the top 3 reasons people connect with brands on social media. 
  
  
• 60% of consumers feel more positive about a company after reading custom content on its site. 
  
  

The bottom line is that folks love identifying with what a business is saying and it helps customers find you because it can improve a site’s SEO quality.